Category Archives: Web 2.0

Idol Predictomatic. Social media monitoring American Idol prediction.

Share I haven’t watched much of Amer­i­can Idol. I’m really not a fan of the sign­ing but I am a fan of using social media to pre­dict pop­u­lar­ity con­tests. So lets give it a go. First lets look at sen­ti­ment. Seems my taste for indie rock (and not pop bal­lads) isn’t shared by every­one. Sen­ti­ment for

Lost. Is everyone feeling as let down as me? Let’s find out.

Share What I found to be a rather dis­ap­point­ing finale to ABC’s Lost is per­fect time for a lit­tle sen­ti­ment analy­sis fun using the social media mon­i­tor­ing tool Social Radar. What do I expect to see after the end a show that was much loved show? I’m expect­ing to see a real dive in some pretty

What’s your frequency?

Share Image by PunkJr via Flickr I’m writ­ing this from “video vil­lage” on the set of a video and print pro­duc­tion in LA. I’ve been really, really busy with this cam­paign so I haven’t had time to blog as much this last week. So what bet­ter time to address blog­ging fre­quency – which is exactly

Top 10 reasons to rant somewhere other than your blog or your Twitter account

Share Lewis Black via last.fm Some peo­ple love to rant. Even more peo­ple love to rant on a blog. Some blogs were even cre­ated for peo­ple to rant about pol­i­tics, the price of milk, or even their ex’s groom­ing habits. In the non-digital world, peo­ple find that kind of behav­ior repul­sive. They sim­ply don’t want

Social currency is the new capital

Share Image by Jim Lin­wood via Flickr Have you worked your ass off so you could get to a place where peo­ple have to come to you? Does you chest well up with pride because you’re an really impor­tant guy or gal?  You’ve got money, pres­tige, things and even a fancy title. Maybe you even

The Internet is “just like”..er nothing. So stop saying it is.

Share Image via Wikipedia Ed note: For the pur­pose of this post, when I say the Inter­net I’m includ­ing all Inter­net mar­ket­ing, includ­ing social media mar­ket­ing. Just about every meet­ing on social media or inter­ac­tive mar­ket­ing there is some­one who says it’s just like ___. You can put what ever you want in that blank

So what about Google Buzz?

Share Image via Crunch­Base Yes­ter­day Google launched Google Buzz with a “so what” that rang much clearer but with less of a let down than last weeks iPad intro­duc­tion. It’s not fully acti­vated so I haven’t used it on my desk­top Gmail yet (yes, I acti­vated it) but it is work­ing on my iPhone. It

Time and space shifing — or it’s not about the iPad

Share Image by Getty Images via Daylife When it comes to media con­sump­tion, my kids don’t under­stand time and space the way I do.  For them, a pro­gram is on when they turn it on. The idea of being in a cer­tain place at a cer­tain time to watch their favorite pro­grams seems a lit­tle

White elephants, advertising, and interactive and social media marketing

Share Today we’re doing our annual white ele­phant gift exchange. It can be a blast if you end up with a nice bot­tle of wine or an iTunes gift card. How­ever, the unlucky end up with gar­den gnomes and REO Speed­wagon LP’s. You never know what you’ll end up with in the end which makes

How’s your online personal brand doing? Or what we can learn from Tiger Woods.

Share This train wreck that’s been hap­pen­ing on all the gos­sip sites, new chan­nels, and sports out­lets should be dri­ving two things home to every­one who lives in the dig­i­tal age. There is no pri­vacy and can’t con­trol your per­sonal brand. So what if you’re not Tiger Woods with mil­lions of dol­lars of endorse­ments to worry