Category Archives: social media

Facebook, privacy and few helpful tools

Over ten years ago, Sun’s CEO told us to “You have zero pri­vacy any­way. Get over it.” In a few cir­cles Face­book is becom­ing about as trusted as BP or Phillip Mor­ris. And in my opin­ion, this is jus­ti­fied. While I agree with Scott McNeally’s assess­ment, I don’t agree with his sen­ti­ment. We shouldn’t get

The Fluid Films Vision Part 1

A study by Cisco VNI states that by 2014 90% of web traf­fic will be video. You might want to read that again. And no, it’s not a typo. This is prob­a­bly one of the more shock­ing num­bers on the rise of video on the Web but maybe not the only one that will amaze you: Did

Great big exciting changes in the next couple weeks

I don’t usu­ally blog about per­sonal things. I usu­ally post about per­sonal stuff on Face­book. But this is one of those few times that the per­sonal and pro­fes­sional are one. Over the last cou­ple years my pro­fes­sional direc­tion has changed slightly. No longer just writ­ing copy for ads and social media, I began edit­ing and then

From the Kilgannon Blog: Google+ is here. What should marketers do about it.

This arti­cle is reposted from Kil­gan­non­Says, my for­mer employ­ers blog. Last week the Twit­ter­sphere was all abuzz about Google+. A sim­ple search shows the net­work already has 9 mil­lion users. Prob­a­bly even more by the time you read this.  My first impres­sion is that it is no Google Wave, Apple Ping, or even Google Buzz. In

From the agency blog: Nine reasons the media revolution is really an evolution.

A recent arti­cle I wrote for my for­mer employer’s blog: Stu­dios are report­ing the biggest Memo­r­ial Day week­end ever.  Why is this impor­tant? The adver­tis­ing indus­try is con­sumed these days with arti­cles about the “chang­ing” media land­scape, detail­ing why it will never be the same. While it’s impor­tant that we keep up with the advance­ment

Is social media changing the world?

New post at Kil­gan­non Says: We’re in the midst of some rather trans­for­ma­tive times. Espe­cially if you hap­pen to live in the Mid­dle East.  Some are cred­it­ing Face­book and Twit­ter as key cat­a­lysts that helped to over­throw a 40-year dic­ta­tor­ship in Egypt. This phe­nom­e­non has spread through­out the Arab world from Yemen to Bahrain and is

Personal time. Sometimes you have to take some from social media too.

It’s been a few weeks since I posted here and for good rea­son. But this really isn’t the time or place to talk about it. (If you’re my Face­book friend and you know me per­son­ally, you already know why I haven’t posted.) I’ve writ­ten here before about the need to post fre­quently and main­tain a 

Why your advertising sucks part 5. It’s designed to make you feel good.

Too many mar­ket­ing depart­ments spend count­less hours navel gaz­ing, try­ing to find a omni­scient inner-voice. This ora­cle is sup­posed to com­mu­ni­cate who they are as a com­pany and what they need to tell their cus­tomers so that they will finally under­stand the value they offer the world. It never works. Sorry, navel gaz­ers, your belly but­ton

Idol Predictomatic. Social media monitoring American Idol prediction.

I haven’t watched much of Amer­i­can Idol. I’m really not a fan of the sign­ing but I am a fan of using social media to pre­dict pop­u­lar­ity con­tests. So lets give it a go. First lets look at sen­ti­ment. Seems my taste for indie rock (and not pop bal­lads) isn’t shared by every­one. Sen­ti­ment for these

Lost. Is everyone feeling as let down as me? Let’s find out.

What I found to be a rather dis­ap­point­ing finale to ABC’s Lost is per­fect time for a lit­tle sen­ti­ment analy­sis fun using the social media mon­i­tor­ing tool Social Radar. What do I expect to see after the end a show that was much loved show? I’m expect­ing to see a real dive in some pretty pos­i­tive