Share It’s been a few weeks since I posted here and for good reason. But this really isn’t the time or place to talk about it. (If you’re my Facebook friend and you know me personally, you already know why I haven’t posted.) I’ve written here before about the need to post frequently and maintain …
Category Archives: interactive
Are “digital” creatives the future for traditional shops?
Share There’s been a lot of discussion lately about what the future’s creative department should look like and who it should be headed by. Do traditional shops need to get rid of their old guard and make way for leaders and practitioners steeped in the traditions of the digital shops? Surely they need to get rid …
Lost. Is everyone feeling as let down as me? Let’s find out.
Share What I found to be a rather disappointing finale to ABC’s Lost is perfect time for a little sentiment analysis fun using the social media monitoring tool Social Radar. What do I expect to see after the end a show that was much loved show? I’m expecting to see a real dive in some pretty …
Browser based Twitter apps. A down-and-dirty review.
Share Image via Wikipedia Note: A few weeks ago a published a review of desktop Twitter apps. Desktop Twitter apps are great but browser based clients are pretty darn robust these days too and certainly worthy of your consideration. A colleague of mine was recently having problems with her AIR app functioning properly and switched to …
The Internet is “just like”..er nothing. So stop saying it is.
Share Image via Wikipedia Ed note: For the purpose of this post, when I say the Internet I’m including all Internet marketing, including social media marketing. Just about every meeting on social media or interactive marketing there is someone who says it’s just like ___. You can put what ever you want in that blank …
Look Pa, the Internets all grown up. Or if you’re an traditional ad agency, you just might be f’d.
Share Image via Wikipedia 70% of your target audience uses the mobile web %50 is on FB %60 reads blogs %50 watch online video regularly 30% is on Twitter Only 12% watch American Idol Ed. Note: This is not a far fetched Are you really going to run another television campaign just like last years? Are you going …
Time and space shifing — or it’s not about the iPad
Share Image by Getty Images via Daylife When it comes to media consumption, my kids don’t understand time and space the way I do. For them, a program is on when they turn it on. The idea of being in a certain place at a certain time to watch their favorite programs seems a little …
