Image by marciookabe via Flickr Most ad agencies have historically hired specialists to handle the digital part of the equation – leaving creatives to play and not worry so much about the technical details. After all, they’ve got plenty on their plate learning programs, production skills, and just cranking out killer creative. Who needs another …
Image by Hollywood Poodle via Flickr I’ve just spent the last four days watching casting for a series of videos we’re creating for one of our clients. Every time I watch a casting session it’s a mix of emotions — embarrassment, awe, passion, gratitude, wonder, and of course, thanks. Usually the sessions are all over …
Image by Peregrino Will Reign via Flickr I had two conversations with talented ad creatives yesterday that reminded me of how far maintaining this blog and my other sites have taken me in the last year. The first was about SEO and the second was about proficiency with development. Neither one of them had been …
Image via Wikipedia My fist hit the table this morning. I was feeling passionate. Really passionate about my work. It’s an empowering thing – feeling so passionate about what you do that you’re willing to sacrafice your hand. The one you use to write with, which is how you make your living. My job doesn’t save …
Image by Meer via Flickr A community is a place where people come to gather, do things for each other and organize around common ideals and goals. In communities, people build trust and create relationships that hopefully last lifetimes and maybe even generations. Does this sound like your business? Maybe or maybe not. But it …
Image via CrunchBase If you’re still using Twitter from Twitter.com, I have to say you’re making it hard on yourself and you’re not getting all you can out of it. Desktop apps are one way to make it easier to track followers, respond, organize and monitor your profile or brand. I usually make an effort to …
Image by pt via Flickr The world is a scary place when no one knows what’s going to happen next. All the models that told us how the economy and markets would behave aren’t working. It’s time for all of us to change but no one knows exactly how. But if you resist change, chances …
Lewis Black via last.fm Some people love to rant. Even more people love to rant on a blog. Some blogs were even created for people to rant about politics, the price of milk, or even their ex’s grooming habits. In the non-digital world, people find that kind of behavior repulsive. They simply don’t want to …
Image by Jim Linwood via Flickr Have you worked your ass off so you could get to a place where people have to come to you? Does you chest well up with pride because you’re an really important guy or gal? You’ve got money, prestige, things and even a fancy title. Maybe you even belong …
Image via Wikipedia Ed note: For the purpose of this post, when I say the Internet I’m including all Internet marketing, including social media marketing. Just about every meeting on social media or interactive marketing there is someone who says it’s just like ___. You can put what ever you want in that blank because …
